Back to School Beauty Tips

It's that time again, time to head: BACK TO SCHOOL!


Have you already or will you be heading back to school in the near future? Going to school can be tough and stressful as it is. As you probably will deal with stacks of homework, tedious group projects, sports and rushed and hectic schedules in general, the last thing you want to have to deal with is worrying about your makeup in between. Use the breaks in between your classes to catch up with friends or grab a cup of coffee instead! 

As you head back to school this Fall, take some of our beauty tips with you.

DO'S 

• First, Consider TIME. Figure out an every day look that is quick and easy to put together (10 min max).
• Consider the season. You had probably spent a bunch of time in the sun this past summer, so take into consideration how your skin tone might've changed and find the appropriate shade of foundation.
• A subtle cat eye.  Use liquid eyeliner and create a minimal wing at corners of your eyes. A liquid formula will ensure your look to be longer lasting.  
• Keep nail polish subtle. The less bold the color, the less frequency of maintenance for you as chips will be more noticeable with darker and more pigmented colors. Use shades like baby pinks and nudes - they also go with everything!
• Use lip stains. These last longer than any kind of lip product yet give off a natural look. Even if it begins to fade throughout the day, the color still looks great and effortless and does not necessarily require touch ups. 

DON'Ts

• Go bold with "loud" colors. The reason for this is a collaboration of some of the elements in the above section. Using more bold colors will typically take more time to work with (blending evenly, finding complimenting colors, etc). It may require more maintenance throughout the day which of course will take even more time! 
• Piling It On. Using excessive makeup; foundation and eyeshadows in particular will not only take more time but it can also end up costing you more than you need to spend on beauty for school.  Lastly, having too much makeup for long periods of time in class won't let your skin breathe fully.
• Forget about skin care. One of the most important elements of keeping up with personal beauty starts with skin care. With school in session, stress levels can rise which can then result in skin exhaustion. Be sure to use a daily cleanser and toner each day to ensure healthy skin. 

Makeup: How to Make it Last Through the Night

Going out this weekend or have a special event to attend in the near future? As girls, we all can agree that one of the worst things that can happen is looking or feeling like a hot mess! Make sure your look stays in tact all night and be confident that you'll look fabulous in photos with these beauty tips:

During Prep...

1) Foundation Primer - The first step after moisturizing is to apply a primer that works with your skin type. What a primer does is a few things which are all essentials for going out: it keeps your makeup on, it smooths out any fine lines and wrinkles for a flawless canvas and has the ability to absorb any excess oils or even provide moisture in areas needed. This will be one of the top essentials for your special night out or event you're attending!

2) Eyeliner - this tip is most useful for those who use gel eyeliners but will work with any kind of eyeliner. For long lasting, pigmented color when it comes to lining your eyes the trick is simple - apply a thin layer of a cream eyeshadow on the lid. Use colors of your choice as your eyeshadow look or use a nude/white for a sweet shimmer

3) Moisturizing Lips
Keep those lips kissable and the color on them long lasting for hours without cracking and crumbling by simply applying your favorite lip balm first underneath any kind of lip color product you will be using such as lipstick or lip gloss. Your lips will feel free and not so stiff as if you were to just apply color alone. You'll feel the difference, trust us!











Finishing Touches/ Tips Through the Festivities 

1) Eyebrow Finisher
Using an eyebrow product that comes on a mascara wand is such an awesome tool. Not only does it keep the hairs in place throughout the night but it seals in the color and products used before it. If you use a tinted eyebrow mascara, the color will seal any missing hairs that might have been missed and create the most polished look.

2) Finisher Spray 
Now to really make sure your makeup stays put and stays fresh all night, try a makeup finishing spray. Use it after you have finished applying makeup to seal in your look immediately and bring it with you while you are out to give yourself a refreshing moment of rejuvenation as it provides you with gentle breeze of moisture. Find makeup sprays in several types including those specialized for dry or oily skin.

3) Blotting Papers 
Perfect if you have oily skin. Get rid of the excess and unnecessary shine that can become the unwanted highlight of a photo whenever you need to with these papers. Keep a pack with you and use whenever you feel the need to touch up your look. 

And so now you know! During your next outing, remember these steps to keep your look beautiful and long-lasting and of course, to ensure a fabulous and unforgettable night out with your loved ones.

Find all the items featured and more by Clicking Here

Stick-Straight, Lifeless Lashes?

Short, straight, frustrating lashes? No worries. 

If you have lashes that tend to be stick-straight and on the shorter end - you know how frustrating it can be when it comes to finding a mascara that works for you. This is why we'd like to introduce the all new Skin79 Kick It Side Hedwig Lash Mascara which makes what you thought was impossible into reality. 

We'd like to introduce firstly, the Kick It Side Poseidon Lash Mascara. This mascara has an ultra black color that expresses bold eyelashes with deep, rich pigment. What's even better? The brush that comes with it - with a slight S-shaped curve that perfectly fits with the lash line. Its bristles neatly curl and lift up short lashes for a boost. 

This mascara is both waterproof and smudge proof so you can enjoy your day, worry-free!

No image editing or fooling around here! 

The second mascara in this collection is the Kick It Side Hedwig Lash Mascara. Using a similar formula as its mascara-cousin, Poseidon, this mascara is capable of also providing you with curled, deep pigmented black and full lashes for long periods of time. The difference between this mascara and Poseidon is the brush shape included in the tube. This mascara's brush has a flat bottom section and a slightly curved opposite section. This allows for it to really grip onto each of the hairs to give your lashes the best boost from root to tip. 

Now that you know, what else are you waiting for? Transform straight, short and dull lashes to voluminous and full looking lashes now! This amazing formula won't do you wrong and with two customized brush designs, you'll be sure to find your ideal lashes with one or the other.

Find these mascaras at our store here!

It's the Perfect Time to Take Advantage of our Refer a Friend Program

We receive several e-mails from our customers requesting a permalink for the refer-a-friend program. Our program offers 50% of their friend's purchase in reward points for everyone who refers a friend. If your friend makes a second or even third purchase, you will gain 50% of the reward points from his/her total purchase. 

We are reminding our customers of this program in honor of our SEMI ANNUAL SALE being hosted now through August 13 because there is no better time than now to earn those extra reward points! Both you and your friend will benefit and grab the goodies you love. 

Pretty&Cute offers permalinks to customers. However, with our current system, the permalink is not visibly displayed . I have spoken with our developers about this issue. In time, we will work this into our system and make it easily to navigate around.  Here is a simple tutorial on how to obtain your permalink with our current system:

Step 1

Login to your Pretty&Cute account. 
This will bring you to "My Account" section.
Once you're there, click on the link "Refer friends."

A window will pop up with text fields for you to insert your "friend's email address" and a message. Enter your own e-mail address in its place, do not enter in your friend's email address.
This will allow our system to send you an e-mail with your permalink in it.

Within the e-mail there is a link to the website. 
That is your permalink for the referral program.
The e-mail should look like this:

Click on the link. This will take you to www.prettyandcute.com. If you look on the address bar, you will see it has the words "referral_ID" with your customer number behind it. In this example, the customer number is "437". This is how we keep track of your referrals. 

With this link you can refer us to your friends however you would like.
Link it to our banner and post it on your blog, YouTube channel or any other social network of your choice. Just replace the highlighted link to your own Identification link.

This is what the banner would look like if you put it on your blog. Whenever someone clicks on the banner and makes a purchase, you will be able to view your points in "My Account" section on www.prettyandcute.com

You can use the link on Twitter.com

You can use it on Facebook.com

Or you can shorten the link to Bitly.com and track your link clicks.

From http://bit.ly/ you get a detail statistics on your link count.

Top 5 Fun & Unique Nail Polishes

If you are tired of solid polishes and want to give something new and unique a spin, take a read:

1. Shatter

Designs are more fun when they are abstract, don't ya say? What's great about this effect is that you get to use your favorite color as your base! The only thing you need to do after it dries is to apply thin layer of Shatter over the base color and watch the magic happen! The formula begins to separate and create a unique cracked/shattered look.

 2. Matte Top Coat

Just because it doesn't shine doesn't mean it isn't divine! A matte coat can make your nails look elegant and bold without going too overboard. With a top coat like this, you will be sure to get some double takes as you show off those nails. 

3. Color Changing 

How fun is this? This is a nail polish that actually changes color according to your own body's chemistry. A fun way to play with this is to watch how the colors change when you run your fingers

through warm and cold water. The colors change immediately! When cooler, the colors are darker of the two and when the body is warmer, the color will be a lighter shade. All of these polishes are available in complimenting shades.

4. Gradation Effect
 

Etude House Juicy Cocktail Gradation Nails come in a set of three polishes to create a cocktailed inspired nail look. Each set is named after the type of drink they are representing in a mix of intoxicating colors, which can be enjoyed for any occasion. The drinks are creatively reflected in three layers; the first two express the different densities in liquids and the last shade expresses a sugary frosted rim for your nail tip.

5. Nail Art

Nail polish in a pen form! It doesn't get better than this. Now you can draw on any designs your heart desires onto your nails at ease. Dab and create polka dots, pull to draw lines or get creative and draw away! This particular pen is available in 4 great shades, perfect to add a little pizzazz to any kind of nail design!

Which is your favorite? Which will you be trying next? 

Find them all by Clicking Here